Understanding the purpose of logos and straplines – Exercise
Exercise
Download the Power of a Brand document from the Materials tab at the top of this page and complete these well-known strapline/taglines with the brand name:
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Here are the answers to all of those questions! (Click To Download)
We have looked at the role of logos as well as straplines/taglines in your brand and how companies have built brands which have become well-known for them. You should now have an understanding that your brand is not just a pretty logo. You should also recognise the importance of values and emotions in making a brand special to its customers.
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Question 1 of 19
1. Question
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Question 2 of 19
2. Question
Every little helps
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Question 3 of 19
3. Question
It’s a bit of an animal
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Question 4 of 19
4. Question
Beanz meanz
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Question 5 of 19
5. Question
- My mate (love it or hate it)
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Question 6 of 19
6. Question
Melt in your mouth not in your hands
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Question 7 of 19
7. Question
Save money live better
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Question 8 of 19
8. Question
Just do it!
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Question 9 of 19
9. Question
Think different
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Question 10 of 19
10. Question
“They’re grrrreat”
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Question 11 of 19
11. Question
“I’d rather have a bowl of “
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Question 12 of 19
12. Question
“A a day helps you work rest and play”
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Question 13 of 19
13. Question
“Maybe she’s born with it? maybe it’s “
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Question 14 of 19
14. Question
“I’M LOVIN’ IT!” –
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Question 15 of 19
15. Question
Connecting people
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Question 16 of 19
16. Question
The happiest place on earth
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Question 17 of 19
17. Question
“Thank it’s Friday”
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Question 18 of 19
18. Question
“You’re not you when you’re hungry”
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Question 19 of 19
19. Question
Once you pop you just can’t stop
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