The research element of the AWE project is led by the University of Portsmouth (responsible for the research activities undertaken in England), supported by the University of Essex (responsible for the French-located elements of the research). This will address the lack of applied research related to how issues of location and socio-economic status interact with gender in the context of business start-up and development.
Specifically, the research project will explore bias in the broader entrepreneurial ecosystem (e.g. public sector, financial organisations, education, business support, media, etc.) related to the support provided to disadvantaged female entrepreneurs. It will explore the external gender bias in the wider entrepreneurial support ecosystem, but also how AWE might find opportunities / best practices that could be shared across that ecosystem.
A baseline report of the existing bias, and also a report identifying areas of best practice and opportunities to improve the support available for disadvantaged female entrepreneurs, will be produced.
The research will employ a critical review that identifies the limited existing academic literature concerning disadvantaged female entrepreneurship, and analysis from 160 interviews (80 in France and 80 in England) split between disadvantaged female entrepreneurs and broader entrepreneurial ecosystem stakeholders.
In addition a further 20 interviews (10 in England and 10 in France) conducted towards the end of the project (with External committee members) will form the basis of the evidence for the third report. This will be focused on the impact the project has made on External Committee members (stakeholders in the entrepreneurial ecosystem) in terms of their perceptions and interactions with disadvantaged female entrepreneurs.